Focus
Public relations is more than managing sentiment or having the right answers to questions. It's about attaining the vision behind your brand. AviJu provides everything from A to Z to suit your needs.
Public Relations/Marketing/Event Management Consulting: We maximize non-profit client's fundraising efforts by implementing fundraising and branding strategies.
Consulting Services:• Event Management: donor soliciting, donor tracking & contribution analysis, attendance tracking/analysis, coordinating with caterers, vendors and sound personnel, coordinating staff and volunteers for the events, coordinating silent auctions, write scripts and event rundowns for organized leadership.
• Public Relations: create PR opportunities for events to pitch to the media, keeping the mission statement top of mind in the public through free press, facilitate crisis management.
• Media Relations: draft press releases, manage the organization/brand message with the media, handle onsite media at events, prep organization’s leadership for on air and media interaction, and arrange sets for on air visuals.
• Graphic Design: create promotional materials/program books for events, designed museum quality, historical display panels for several fundraising events, one of which is on permanent display at Larkin at Exchange.
• Present update to board members, and various miscellaneous needs of the organization, manage business requirements for the development team for web development, manage social media presence.
A thoughtful public relations strategy anticipates risk and adapts for the unexpected. It increases sentiment in the face of uncertainty by reflecting your core values to the consumer. When surprises come, they should be opportunities to further your mission.